Thursday, April 26, 2007

Takkle, Social Networking Meets High School Athletics








If there was any question as to which Sports Social Networking site was ahead of the pack, the folks at Takkle.com have kindly gone out of their way to clarify any uncertainty. Though it is primarily dedicated to High School Athletics, and thus lacks much of the professional team integration on which competitors like FanNation or BallHype thrive, Takkle does a superb job at bringing athletes, coaches and fans together into one community. With features ranging from sport-specific interest groups, targeted video upload contests and an exclusive partnership with Sports Illustrated to help find the top High School athletes in the country, Takkle has certainly covered all of their bases in the Online Sports world. I can see the site eventually joining up with Facebook to help further develop their “My Teams” feature which tracks teams at your respective high school and allows you to view the profiles of other student athletes at your school and in your community.

All successful products, services and even websites have a differential advantage that helps them stand out from the competition, and Takkle is no exception. Not only is this site one of the most expansive sporting social networks around, but the fact that it focuses on high school athletics, and bringing younger athletes together, should allow the site to capitalize on an ever-growing niche audience that currently lacks any means of interacting and discussing their favorite sports. High School athletics have always been a cornerstone of any local community, whether it is a Friday-night Football showdown with a neighboring rival, or a pep rally before the big State Championship game, very few activities have the power to unite individuals from all walks of life quite like high school sports.

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